A Jean Named Earl comes to Loehmann’s.

Hi all, Ava here and I have a fashion fairytale for you that has, of course, the best of happy endings.

The story begins back in late 1997, when a Hollywood stylist had her favorite pair of denim jeans stolen for her local Laundromat. Inspired by her desperate mourning of her now lost denims, her boyfriend encouraged her to design a replacement for the stolen pair of jeans and she did. The newly designed jeans quickly caused her friends to be jealous, the demand created the supply, and our stylist found herself in the denim business

The original, great fitting, dark denim jeans trend spread across the country and what started as a cult following based on the low slung, slim fit turned into a fashion buzz that hit both coasts. If you had heard this story before then you know that their name was Earl. Most probably heard about celebrities wearing them then as they were the first premium denim line to inspire celebrity such as Cindy Crawford, Courteney Cox, and Jessica Simpson becoming very attached to their Earl Jeans in that timeframe and referred to as ” Earl Girls”. With their low rise, slim silhouette and unparalleled attention to detail, Earl Jean redefined denim by giving it a sexy, contemporary flair.

Still embraced by celebrities such as Leighton Meester who wore a pair of dark rise ultra slim Earl Jeans when she attended the Children Affected by AIDS Foundation Dream Halloween in NYC in October of this year, it’s more than karma that returns home to roost. Good fit and a sense of style never truly goes away.

Earl Jeans are featured in the upcoming January issue of Lucky magazine, and are still called “sexy and contemporary” with their slim dark look keeping the featured punk/Victorian “turn of the century look” modern.  With a new advertising campaign featuring Brazilian supermodel, Gisele Bundchen, you can look forward to more original skinnies as well as boot cut, straight leg, super flare, pretty much every style you can think of, in every wash imaginable.

Back in department stores, Earl Jeans are priced between $78 and $128. That might be OK for supermodels and movie stars, but what about my fashion queens? Are you still waiting for the best pair of jeans to come riding up on a white horse to save you from your boring closet? Your long wait is over.

Newly launched Earl Jeans will be in Loehmann’s and selling for only 34.99!!

With a no-frills, body-hugging style and priced to make any princess proud, this is the kind of story that sweet dreams are made of. Look for them at the end of this year and rejoice. Earl Jeans are back and at Loehmann’s just for you.

And that’s the Loehdown!

Ava.

Tags: Ava's Loehdown, New Selections, Special Deals, Trend alerts!, Women's Fashion by Ava
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Huge Discounts on Cold Weather Apparel now at Loehmann’s!

Brrrrrrr! The temperature has dropped, Jack Frost is doing his thing and there is no better time than now to update your cold weather ensemble.  If you haven’t had a significant snow storm yet, it’s only a matter of time before Mother Nature sends in her fury of flurries. Be prepared and still stay at the top of fashion and the snow drifts with new cold weather boots.

We now have selections of suede, shearling, and so much more with names like Steve Madden, White Mountain and many others. Regularly priced in department stores at $60 to $159 a pair, you can grab your favorite pair or two priced at 39.99 to 119.99.  There is no excuse to have cold feet this year!

Perhaps it is your delicate extremities that need a cold weather makeover? How many pairs of gloves can one lose a year? Stock up with these savings.

Boxed sets of winter essentials from Calvin Klein and many others start at just 24.99.   Designer leather gloves run from 69.99 to 99.99 a pair.  That’s twice as many fingers you could keep warm since at a department store they would be as much as $200..  Designer wool gloves in many novelty styles are priced at a mere 39.99.

And then, of course, we must cover up with coats. Designer down jackets in new styles from Laundry were priced out in a department store for $240, but priced at the regular Loeh Loehmann’s number of 99.99.  Anne Klein, Kenneth Cole and DKNY wool and precious fiber coats can be found at department stores at $220 to $550 making Loehmann’s regular price 99.99 to 299.99. All around, it’s already a great deal on coats, but……

It’s the Holiday season and it is cold outside, so take an additional 50% off all coats for her & him!

It might be cold outside, but these prices? They are hot, hot, hot!

Tags: Men's, Winter, Women's Fashion by admin
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President-elect Barack Obama has ordered his first new tuxedo in 15 years for his inaugural celebration.   The marching band from his high school in Hawaii has been invited to join the parade. January 20th is going to be here before we can bat an eye, and if you are planning on being in Washington DC for one of the biggest Inaugural parties ever, you should only be thinking of one thing right now:

What are you going to wear???

Calm down. Please don’t panic. Don’t worry. Loehmann’s has got you covered better than the secret service has plans for covering the President Elect.

For our Inaugural party goers close to the Chevy Chase, Falls Church, Rockville, Timonium, Fairfax and Columbia Loehmann’s locations, we are holding a pre-party party just for you. A huge assortment of evening dresses, gowns and separates that will be perfect for any Inaugural Event has arrived at these locations.

Even if you haven’t received your tickets for the biggest party in the country, can you resist names like Teri Jon, Kay Unger, Tadashi, Laundry, Adrianna Papell, JS Collections, Calvin Klein and more? The best of designer names in the most beautiful of all gowns.

These beauties will be, like all Loehmann’s fabulous finds, 60 to 75% off the normal retail prices of $110 to $850.  Translated, that’s 39.99 - 179.99 for gowns and dresses that can not only get you into a ball, but a White House Ball.

For an American princess at the finest American Ball, you don’t need a fairy godmother. You just need Loehmann’s.

Tags: Formal Wear, New Selections, Special Deals, Women's Fashion by admin
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The Biggest Deal in Holiday Gifts for Ladies is at Loehmann’s!

Beginning Tuesday December 9^th,  shop Loehmann’s  fabulous deals for all the friends and family on your list. There are countless ways to find something perfect for the deserving women in your life.

All Things Cashmere: Cashmere sweaters and accessories are 35% to 50% off department store prices. We’re talking sweaters, throws, gloves, robes, and mufflers at prices too good not to wrap yourself up in.

Not a Cashmere kind of girl? Ok, then all cardigans, pullovers and other fashion styles in assorted trendy colors are only 19.99 to 159.99 as opposed to department store prices of $38 to $278.

Designer Handbags: Moschino, Philosophy, and Desmo bags from Italy are priced at 99.99 to 569.99. That’s 60% off regular department store prices of $295 to 1,495. Plus Jil Stuart, DKNY and Longchamp designer handbags  from 49.99 to 399.99; saving you big time from the regular store prices of $95 to $710.

No Time for Full Price Designer Watches: A full collection of straps and bracelet styles at 50 to 85% off department store prices. For example, Croton watches are priced at 59.99 while bcbgirls are only 39.99.

Make some new Best Friends: Pearl jewelry from Lydell NYC and Carol Dauplaise is priced below 29.99 or maybe its sterling silver and marcasite that shines in your eyes for only 39.99. If that’s not enough, cubic zirconia rings or silver pendants from Argento Vivo are only 19.99 as well.

What about the superstar who has everything? Help them go incognito or just pretend that they must flee the paparazzi with designer sunglasses and a jaunty silk scarf priced from 39.99 and 14.99 respectively.

Tell your special someone to settle down and relax with gifts of comfort. Designer velour separates are 55 to 80% off department store prices. With names like Central Park West or Romeo and Juliet Couture at prices from 14.99 to 24.99, then there is no reason not to snuggle up. Slipper prices start at only 16.99 and designer sleepwear and pajama sets begin at only 18.99.

And we all know the best part of shopping at Loehmann’s? With Savings like these, you can buy yourself an early stocking stuffer and not feel the least bit guilty!

Tags: Gifts, Holiday Shopping, New Selections, Women's Fashion by admin
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